Instagram’s video size insurance policies dictate the utmost length of video content material permitted on the platform. This restrict varies based mostly on the precise function being utilized, similar to Tales, Reels, in-feed posts, and IGTV (now largely included into Instagram Video). For instance, Tales typically permit segments of as much as 60 seconds, whereas Reels might be as much as 90 seconds.
Understanding the permitted video length is essential for content material creators and companies alike. Adhering to those limitations ensures profitable uploads and optimum engagement. Traditionally, these limitations had been applied to handle server load and person consumption patterns, evolving over time to steadiness platform effectivity and content material variety. Exceeding the stipulated timeframes ends in both computerized truncation of the video or rejection through the add course of.