The variety of accounts that may be linked to a single picture or video shared on the Instagram platform is at the moment capped at 20. This performance permits customers to straight affiliate different Instagram accounts with their content material, offering attribution or highlighting people current within the media. For instance, a person sharing a gaggle photograph might tag every particular person within the picture, straight linking their profiles for viewers to simply entry.
This function enhances engagement and visibility on the platform. It permits for direct reference to collaborators, pals, or people featured within the shared content material, probably driving visitors to their respective accounts. Traditionally, this tagging functionality advanced from a easy technique of identification to a vital device for influencer advertising and marketing and collaborative content material creation, changing into a cornerstone of the Instagram expertise.